Exploring the four business essences of cabinet enterprises


Many cabinet operators are happy to use the latest management tools to achieve better management results and business results. In fact, various management tools, theories, and concepts cannot escape the most primitive management goals—value, cost, scale, and profitability. This is the operating essence of cabinet companies.

Value: Customer value is the starting point

The main focus of the real success of cabinet cabinet companies is not the company's strategic goals, nor the process of developing strategies, but the focus and focus on creating value for customers.

However, in the real operation of many cabinet companies, they often disperse resources in response to the needs of various departments, ignoring the key elements that focus on creating value for customers. Cabinet companies must be reminded again that focusing on creating value for customers is key to the success of cabinet companies. Cabinet companies should concentrate on continuously improving the ability to create value for customers, develop strategies based on customer value needs, and make customer value the starting point of enterprise products, the starting point of added value of enterprise services, the internal standards of corporate strategies, and the norms of corporate behavior.

Cost: the basis for achieving performance

Cost is a key element to measure the management level of cabinet enterprises, and the ability of cost is also the basis for realizing the performance of cabinet enterprises. However, it is best for cabinet companies not to blindly pursue the lowest cost because there is no minimum cost. Only a reasonable cost of competitiveness. Over the years, many cabinet companies in China have always believed that they have a low-cost leadership strategy at a lower cost than multinational companies. But in fact, our "low cost" is the low cost of passing costs out, and it is giving up society. The cost of the obligation, such low cost is not a low cost in the true sense, but a result of not regulating the operation and not taking the responsibility of the cabinet company.

When today's cabinet companies face the normative market economy, face the WTO, face the anti-dumping, environmental certification, technical barriers, HACCP certification of the manufacturing industry, we have the low cost advantage. Chinese cabinet companies carefully understand the cost structure, thoroughly analyze the rationality of their own costs, and find the competitive advantage of cost is already imminent.

Scale: Establish an effective scale

Whether cabinet companies should pursue scale, this issue does not need to be asked, of course, should be pursued, because scale is a foundation for the existence of cabinet enterprises. But those who run cabinet companies must be aware that the essence of scale is to bring cost advantages and bring market influence.

What needs to be clarified is that the scale of access with a large amount of resources is not an effective scale. Therefore, the standard for measuring scale is not much or the size, not the concept of quantity. The indicator of whether the scale is effective is the per capita input and output, which is the concept of efficiency.

Profit: deep human care

From the attributes of cabinet companies, profitability is fundamental. At the same time, it must be recognized that the cabinet enterprise is an organism, a component of the entire social system, and bears its own social responsibilities. The social responsibility of cabinet companies is manifested through the way to realize the value of social expectations.

The ancestors warned us that we should take it for granted. The understanding of modern (modern decoration renderings) is that the source of all interests should be the return of human nature - deep human care. The specific performance in the business practice is to transform the realization of social expectations into the core value of the enterprise. The profitability of deep human care is also reflected in the growth of all members of the cabinet enterprise. The inner strength that unites the group is that everyone has the value of pursuing it.

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