Food Packaging Design

Before any product enters the market circulation and enters the consumption field, packaging design is a must-have program. Good packaging can quickly focus on consumers' attention and attention. Good design can accurately convey emotional appeals and stimulate purchase desires. This article will introduce you to food packaging design.


Packaging design is the use of appropriate packaging materials, the use of a number of processes and technologies for the appearance of the product beautify the design, that is, packaging design, not only beautify the goods, but also play a role in protecting the goods. What kind of packaging should be used for any kind of goods should be based on different attributes and types of products, product characteristics, etc., using different materials and forms of expression, and creatively designed to adapt to different levels of consumption, consumer groups, both practical and practical. , There are aesthetic packaging design.


Yuxian’s exquisite knife carving techniques can make all kinds of artistic images vivid and vivid. If we use the knife cutting technique of Yuxian in contemporary packaging design, we can certainly get unexpected results.


The specific approach is: First of all, we must use appropriate packaging materials. After the knife cutting technology, this material can carry the product so that the packaging design product will not be damaged, but also beautify the product; and then according to different products to create a reasonable hollow, The position of the hollow can be determined according to the specific package shape. It can be above, below, or in the middle. The size of the hollow can also be determined according to the area of ​​the package design. The size of the hollow can be small or large, and it can be appropriately matched with exaggeration and metaphor. Symbols and other techniques, such hollowing techniques must be able to make a corresponding change in the shape of the packaging product, thus creating a highly personalized product packaging.


At the same time, consumers can also look through the packaging design from the outside to the inside of the product through the hollow packaging design, so that the image of the packaging product is more identifiable, so that not only strengthen the promotion and dissemination of the image of the product, so that consumers can quickly To see the real product, but also to meet the consumer's purchase needs.


In addition to the forum, the 14th Shenzhen Tea Expo will also set up a tea packaging design boutique exhibition in Hall 1 of the Convention and Exhibition Center. Rui Xiang, Tianhui, Yateli, Hui Ran and other leading companies from more than 20 provinces and cities in Shanghai, Fujian, and Guangdong, will present their brand cooperation cases.

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