Analysis: Office supplies sales tips!
Office stationery, how to quickly sell in China? How to quickly occupy a place in the domestic market? Jimai Xiaobian specially designed the following points for you to pay attention to, and I hope to help you. 1. The principle of win-win. Because the domestic wholesale market is faced with an individual nature or a company, cash delivery will be the only sales principle. But how to do cash and how to maintain the relationship between the company and the agent will be very important and must weigh the key issues of the pros and cons. Cash is available in the market, no matter who is remittance, it can be shipped. This is very popular in Guangdong, but it is not suitable for the long-term development of the company. The first thing to do is to stand on the other side's position and perspective. It is necessary to completely dispel all the concerns of the dealers, so that they will truly honor and share the sales service of the company. In addition, the company must have a clear goal. For the slow-moving products company should and must unconditionally deal with the aftermath, including the variety of goods that can be exchanged, it is necessary for the company to carry out the price adjustment of the market according to the market rules when the dealer inventory goods red. Then again, the bad goods defective goods company will be unconditionally exchanged and bear all the expenses. The proper handling of these issues is responsible to the customer and is responsible to the company itself. Don't lose the entire market and customers for the immediate benefit. Therefore, agents must be appointed, the region, the only, in order to take care of the interests of the dealers. Then it is to do the after-sales service. 2. Interest incentives. The current market should be compounded according to the month and the year, and the current return should be cancelled. The advantage of rebate in the month is to increase the profitability of the dealers by extending the rebate cycle. The rebate is also the principle of stepping the more rebates according to the sales. And the rebate is returned to the customer in the form of goods rather than cash, and the actual expenditure can be reduced through the sale of the product. In conjunction with the monthly and annual rebates, it is necessary to conduct notifications and awards between agents. The annual sales summary meeting will also be commended and rewarded in the form of a meeting. By doing these things well, you can better communicate with customers, based on the first-hand important materials and information from the market, in order to timely rectify the company's product prices and styles. It is also a good way to stimulate dealers' sales behavior to increase family ties. Even a three-year sale to a certain number can take the form of a reward car. In addition to the free advertising effect is the best incentive, and these are nothing more than the company's short-term interest income to make plans for the company's long-term business. And always the wool is on the sheep, in the sales profits, and get a return on sales. 3. Benefit sharing. It can be combined with dealers to develop products suitable for the local market in conjunction with the sales situation in the regional market. Of course, this requires cooperation with large distributors, and the company ultimately conducts a comprehensive assessment of the viability of the product. But this is the most direct way to do a big market and integrate products and markets. 4. Management of inventory and delivery. The company must have a dedicated sales staff, be familiar with domestic agents, have good affinity, (women can avoid brain drain) and often communicate and communicate with customers. Weekly and monthly reports are required for stock numbers. Inventory includes the company's inventory and market inventory of sales, the above figures are the source of intelligence for the company's production and materials procurement. In order to make reasonable arrangements for the company to combine inventory, save money and maximize the use of working capital. At the same time, it can effectively avoid the abnormal situation of the goods in different regions derived from the sales rebate. 5. How to price products. The company should set the price according to different sales methods, wholesale markets and supermarkets to set the price gap. There are also new products that should adopt a three-month price adjustment system. Because it is a newly developed product, it must adopt a relatively high markup rate in the first three months. When other companies have similar products developed, we must It is necessary to take the initiative to lead the other party in time to adjust the price. This price should be a reasonable reference cost, and finally, when the product enters the elimination phase, it should be treated at a low price. 6. Develop a combination of products and markets. All products should be developed and produced in conjunction with actual market conditions and feedback. Therefore, the development of new products should be market-oriented, develop a batch, produce a batch, and put a batch of three phases combined with the work at the same time. And it is required to make a fuss about the raw material price and the rational use of the company's existing equipment, reduce production costs and improve self-competitive strength. Source of information: Internet Cast iron is still the preferred material for Dutch Oven. EF homedeco`s good quality cast iron can be passed down through generations because the material is so long lasting. 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