The recent Comprint survey report published in Lisbon, Portugal, pointed out that printing companies need a clear strategy when considering future development.
It is a pity that the 200-page Comprint survey report was not published before the Ipex exhibition because its information is directly related to the content of the exhibition. It has certain guiding significance for small and medium-sized printing companies that are interested in purchasing equipment.
This survey report not only uses a variety of multimedia materials, including film, sound, and central roles. It is different from other materials, and the information collection process on which this material is based is completely different.
The future of printing A website called The Future of Print presents a series of questions to various types of feedback, all about their outlook for the overall direction of the industry. In this way, comments from printers, suppliers and printing customers from countries such as Japan, Brazil, and Germany are fed back to the United States.
The investigation work first assumes that printing encounters unprecedented challenges in emerging media, and today's young people have far less affinity for print than their parents. Therefore, if you want to promote the prosperity of printing, you must change its view on it.
Some specific markets will gradually decrease. It is predicted that the form printing market will gradually decline, while other markets will continue to grow. However, individual companies must develop rapidly in the new era and become the backbone of new information. This is the real change.
The structured approach takes advantage of the information provided by the respondents during the questionnaire and subsequent interviews. The survey examines in turn the globalization of the media economy, the current technological developments, the products and services needed in the future, and the adoption of management structures. Ways and trainings and techniques that need to be dealt with. Finally, the authors of the survey also suggested how individual companies can implement this information in a structured way.
Changes in the media market mean that printing companies are not only printing inks on paper so simple, but they should provide new services in design and logistics. Even more important is the way and role of the service, as it needs to be tailored to individual customers.
The survey report also said that in order to cope with the continuous changes in technology, printing companies must not only keep in close touch with the relevant areas, but also keep up with the development of indirectly affected areas. The post-press processing process is a key area that needs attention.
In addition, there is nothing surprising about products and services that show the greatest growth potential. The survey report is very supportive of direct mail products, with tables and telephone directory products at the very end. When asked what kind of media will be attenuated when the Internet loses print books, the resilience of printing companies is reflected. New services such as digital photography and color digital printing occupy the top spot.
When asked which kind of new technology the printing company will adopt, most companies respond to digital printing. The survey also suggested that printing companies should make considerable improvements in the products they provide, the types of services they provide, or the processes they provide. Without innovation, these companies will soon be excluded from those who choose to change.
The starting point for many printing companies is at the management level. In other words, this is an issue of attitude. There must be great flexibility in the mode and location of the transformation to ensure that operations can be achieved through decentralized network operations, either independently or in collaboration with different collaborators. In some cases this means that different collaborators come together to complete a defined assignment and then eliminate the partnership after the assignment is completed. In terms of management, this means a more appropriate architecture, referring accusations to qualified and competent employees.
This approach has clearly deepened the source of such employees and the types of skills needed. Some companies have realized that investment in developing new products and services and training employees is as important as investing in new buildings and equipment. The answer to this question is certainly yes.
Comprehensive information This is the comprehensive information of this report. In the near future, investing in a new press or some new equipment is not only automatic and unconscious but should be a reflection of careful consideration of the strategy of advancement.
This approach requires the right technology and appropriate reasons. In today’s highly competitive environment, this kind of riskless failure will have very cruel consequences.
The process of thinking
February 25 20:07:14, 2024
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