The China Tourism Industry Expo - the second phase of the open class in China's camping industry was co-sponsored by the National Tourism Administration and the Tianjin Municipal Government. The Sabertooth (Beijing) Outdoor Culture Co., Ltd. and the camping world contractors, and several cooperative companies and associations to guide the promotion of campsites The industry develops and provides a large-scale open field industry public course that provides overall solutions for the campground industry.

What is the open class in the campground industry?

The open class of the Chinese campground industry is jointly initiated by the camping world and a number of national industry associations, camp companies, and service organizations. The open class follows the principles of neutrality, professionalism, and authenticity, and is committed to entrepreneurs and enthusiasts who love the camp industry. Friends in the camping industry have created an open exchange and sharing platform.

The open class proposes eight dimensions including planning/design/operation/content/management/line/marketing/internetization from the campground-based industry and downstream, and the overall interpretation and analysis are based on an objective summary. To conduct forward-looking discussion on the above issues and provide feasible solutions at this stage.

Why open classes?

I. National policy support

In the past two years, the camping industry has rapidly formed a wave in China, and the Chinese government has gradually increased the development of related industries. At the Fourth Session of the 12th National People's Congress, Premier Li Keqiang proposed: "We must strengthen the basic role of consumption in stimulating economic growth, implement the system of paid vacations, and strengthen the construction of facilities for tourist traffic, scenic attractions, and self-driving camps, and standardize the tourism market order." The mass tourism era is rising.” This means that the camping industry is officially included in the future strategic planning of the party and the country.

Second, the camping industry in the future will enter a stage of rapid development

From a national point of view, the development of the camping industry can be divided into three stages. Before 2014, it was in its infancy. After 2014, it developed rapidly. In 2016, it broke out in the industry, and it continued to ignite the market in the next 3-5 years. After about 2020, it will enter a steady development trend.

III. Controversy and lag in the development of camps

Survey: There are still "three difficulties" behind the hot

Sun Jiandong, director of the Property Exchange Center of the China Campsite, has a judgment that there will be a large number of camps in the next three to five years, and there will be plenty of survival problems in the camps. From this judgment we can easily see the difficulties behind the hot camping industry:

First, the development of the camp industry is anxious, and the large group capital is in a semi-interactive and semi-waiting state.

2. At present, the camping industry wants to use the light asset model for development. However, this solution to light assets is lacking.

Third, campers in camping camps lack professional guidance. Although there are strong support from the government and related departments, there is still a gap between them.

Question: Construction of campsite lags behind market demand

1 From the point of view of the number and distribution of car camps, the supply of campsites in China is obviously unable to meet the demand;

2 From the content of car camping products, China's existing car camping tourism products are too single, seasonal variation, tourism, and lack of participation;

3 From the point of view of the networked development of camping sites, regular car camps are few and are in their infancy.

Based on the above points, it is easy to see that the development of the camping market in our country can be described as both difficult and opportunities. However, with the further improvement of national policies, the automobile camping industry has begun to enter the “explosive” and “blowout” stages in China. .

Consequent problems have gradually emerged. Under this background, an open class that runs through the industry and beyond is particularly necessary.

Past review

2016.5.14 Shanghai Self-driving Tour Conference China campsite industry open class and preparation field

What do we listen to in class?

Listen to Tang Shiling telling the RV rental model to rent and sell. Discuss the development of the camp circuit together, and analyze the sequence of the construction of the camp and the development of the circuit and the rent of the RV.

He listened to his dreams and talked about what he wanted to do for the industry. He discussed the definition of the camp together and participated in his “Million Camp Plan”.

Listening to the constitution of Lai explains how to plan a successful camp and brainstorm with him. Reasonable and perfect camp planning can well avoid the risks in the investment and construction process of the camp.

Listen to Shen Aixiang on how to graft the "Internet +" thinking mode on the campground and create an ecological closed loop on the OTA platform for a new living environment.

2016.7.1 Nanjing Yazhan Jinling Conference Center China Campsite Industry Open Class·First Time Thousand People

The camping industry development report was formally launched in the public camp for 1,000 people in the Chinese camping industry in 2016. This is a set of development reports for the entire industry chain of the camping industry, which is of great significance for promoting the healthy and rapid development of the industry and helping the upgrading and transformation of leisure tourism.

In the open class, it is most worthwhile for the trainees to focus their attention on the research results of the lecturers and the sharing of dry goods.

[Lin Zhanglin] Lin Zhanglin, secretary general of the Shanghai Tourism Standardization Committee, deeply interprets campsite policy and how to use policy-driven market research and sharing.

[Sun Jiandong] Sun Jiandong, director of the Property Exchange Center for Camping Sites, analyzed the development trend of camping sites in China at the current stage based on the big data on the development of China's camping sites, and excavated the market potential of the camping industry.

[Moclique] Mo Keli, Vice President of Tong He Shan Zhi Landscape Design Co., Ltd., interpreted the standard of leisure camping.

Liu Xie, Director-General of the Shanghai Tourism Legal Research Center, Liu Ye, shared the theme of "Provision of legal escort: Avoiding the risks associated with the acquisition, construction, and operation of campgrounds from a legal perspective."

Fu Shengsheng: Fu Quansheng, Director of the Self-Drive Caravan Research Center of East China Normal University, discusses how to use the advantages of the camp in the industry to conduct business management research and sharing.

[Du Shuyi] ODM (Shanghai) Camp Design Consultancy Co., Ltd. Senior designer of campsite "Based on the planning and design exploration of the vitality of the RV camp" The most intelligent "fourth generation" camp - Bailong River Camp in Xinghe, Shandong and Yellowstone Park in the United States The sharing of design planning examples.

[Liu Yanjun] Liu Yanjun, President of Zhongtianxing Investment Management Co., Ltd., gave an analysis and speech on how to steadily move RVs in the context of current campground development.

[He Wei] He Wei, Dean of Aiwei College, used his stone to publish a sharing speech “Learning Foreign Campground Data to China Camp”.

2016 Chinese campground industry open class second class · Tianjin station will soon begin

The revolutionary breakthrough of open classes in the camping industry in China, such as sword sales, has undoubtedly created an upsurge in the industry. The form of directing industry pain points has made many people in the industry who want to camp or camp become more respected, 2016 China The second phase of the open camp industry course Tianjin Station received strong support from the National Tourism Administration and the Tianjin Municipal Government. The open class of the campsite industry is an important highlight of the China Tourism Industry Expo and will be held on September 10 in Meijiang, Tianjin. Conference Center N7 is held.

Chinese campground industry open class open class

The second open class of the China Campground Industry Open Course was also organized by the Shanghai Tourism Standardization Committee, the East China Normal University Self-drive (RV) Tourism Research and Development Center, Shanghai Normal University, Shanghai Ruicheng Enterprise Management Consulting Co., Ltd., Himalayan Outdoors, (ODM ) Shanghai camp design consulting company, easy camping orders, Orion outdoor, Yunnan Odado, different car towns, camping camp, camping camp, Galaxy Camp, donkey camp, Lier spring, AVIC love tourists, Hong Kong China Travel, 318 Auto Camp, Donkey Mother Tent, Gwangmao Camp, GOWO Link Camp, Dali Park Camp, Offroad e RV and Camping, SMART Resort Real Estate, China Campsite, Toura.com, ATV Media, Executive Hui, Zhixue Academy, camping world, Zhongtian RV, SAIC Datong RV, RONOVER RV, Desheng RV, Shengdong Wooden House and other companies were co-sponsored by the co-organizers.

Open new highlights:

E-meeting management system all registration attendance, seating arrangements, open class related conference information will achieve electronic paperless management, the concept of environmental protection will implement the conference.

The person in charge of the top half of the camps in the country participates in the chain of AVIC Lovers and Tourists Camp, the Lier Spring Campsite Chain, the Luyun Na Mei, the Touring Camp Site Chain, the Hong Kong China Travel Campsite Chain, etc., and the leaders of the industry have come. What are you waiting for? ?

The inaugural industry talents matchmaking forum is often frequented by Chollima and Bole. On September 11th, the first talent camp for the camping industry will be held after the open class in Tianjin. The matchmaking will radiate 10 universities and colleges in Tianjin, attract new graduates and postgraduates in tourism management, inject fresh blood into the industry, and introduce professionals. To solve the problem of shortage of talent in camps.

Youku's full webcast will be held at the China Tourism Industry Expo held in Tianjin. We will conduct exclusive live broadcast of this open class through Youku Tudou. This is the first time the camping industry has cooperated with video media to broadcast live. The analysis of the industry believes that Youku Tudou has chosen the world of camping not only because of the strategic cooperation between the two parties, but also based on the leading effect of Youku Tudou in the field of live broadcasting. At the same time, this is the most intuitive and most comprehensive display of camping to the public (C-side).

We can do it!

Attract capital: What are the focal points for attracting capital to campsites? (Share Capital Investment Highlights)

Early guidance: Detailed explanation of the government process that needs to be performed before the campsite lands. (A lot of landing companies are summed up)

Planning and design: The planning and design of campsites will shape the economic benefits brought by differences. (Details of case analysis)

Operation Management: Sharing the mode of campsite operation management. (Details of successful cases)

Landing plan: campground completion solution in light asset mode. (plan cooperation mode sharing)

Policy interpretation: A study summarizing research on tourism support policies related to camping sites throughout the country. (Shanghai Tourism Standardization Committee Research Report)

Law Evasion: How to avoid unnecessary legal risks in the successful landing of a campground. (interpretation of laws, regulations and standards to avoid circumvention)

Can you get it in open class?

[Top-level Design]: How campgrounds find their own top-level designs, plan their growth paths, and gain ideas and strengths to be big, fast, strong, and long-lasting, and shape their own core competitiveness and distinctive features.

【Operation Mode】: The new management model under the Internet+ era to realize the operational management mode of camp profit (case study).

[Location selection site]: Interpretation of site selection factors for the campsite.

[Capital Concern]: Facing capital to show its own corporate advantages, it is favored by capital.

[Value Enhancement]: How to achieve financial integration and increase the core value of the company at the same time as financing.

【Legal Avoidance】: Study laws, regulations, and standards to keep your camp project on the road to success.

[Text Information]: In this open class, we will introduce course material packages for campground industry solutions (including campsite industry analysis, orange book, camping hundred questions, white papers, big data interpretation of RVs and campsites, blue book). Depending on the difficulties encountered in the current campsite, the relevant solution book (dry goods quality edition black book) will also be customized to directly address the pain points and prescribe the right medicine. At the same time, previous public lecturer videos and PPT document materials will also be distributed and distributed.

Christmas Ornament Glass Crafts

Christmas Ornament Glass Crafts

Glass Crafts

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