Pathfinder Earns 94,400,000 Profits to Construct an Outdoor Community Ecosystem

Pathfinder earns 94,400,000 yuan to build an outdoor community ecosystem for half a year. Date:2016-08-23 17:38

Pathfinder (300005) released the 2016 interim report on the evening of August 19. The report shows that the company achieved operating income of RMB 1.087 billion in the first half of 2016, an increase of 60.86% compared with the same period of last year; and a net profit of RMB 94.3978 million, as compared with last year. Compared with the same period decreased by 23.92%. In the main business, the outdoor product business realized an operating income of 684 million yuan; the travel service business realized an operating income of 406 million yuan.

Outdoor, Travel, Sports Three Coordinated Development

In the first half of the year, the company's operating income increased by 60.86% year-on-year. The Pathfinder believes that the company is mainly responsible for promoting the business development of the three major business segments: outdoor, tourism and sports. Due to changes in the scope of consolidated statements, travel services contribute significantly to the company's revenue. In the increasingly fierce market competition, the outdoor section has maintained its basic stability. Operating income during the reporting period increased slightly year-on-year.

Among them, in the area of ​​outdoor products, the company implemented an inventory optimization program to significantly reduce futures purchases, strengthen inventory clearance, and further optimize the terminal store's display, product portfolio, and other operations management. The implementation of the outdoor business group inventory optimization program was effective and effective. In the first half of the year, it digested off-season tag inventory of 730 million yuan, and successfully reached the semi-annual target of the clearance plan. On this basis, the company is confident to achieve a year-on-year reduction of 25% in inventory. Objectives, thus maintaining a stable development, the first half of the overall operating income increased by about 1% year-on-year

It is worth noting that in addition to its main business, the company promoted the construction of data systems centered on customer service, long-term talent cultivation, and ecosystem service capacity building in the first half of the year, and gradually strengthened the service layout of the community's ecosystem. Based on this, the company has effectively promoted the establishment of the Pathfinder User Service Center, the launch of the Greenfield China Plan, and the establishment of Beijing University (Pathfinder Academy) by Hejun Group.

Pathfinder said that in order to enhance its comprehensive service capabilities for users and build an outdoor community ecosystem, the company has recently entered the travel service and sports industry in two major segments. From the perspective of industry scale, both industries have good Development prospects and space, and with the outdoor products industry in the user, resources and other aspects have a strong complementary and cooperative relationship.

Improve the industrial layout and continue to build a community ecosystem

In terms of sports layout, pathfinders are mainly investment-oriented. In the first half of the year, the company mainly invested in sports operations, ice sports, education media, sports training, smart fitness management, and sports communities. The Pathfinder Sports Mergers and Acquisitions Fund completed its first phase of capital raising of RMB 110 million, and completed investment in key projects such as Happy World, Fittime, Ogilvy Health, and Ice World, and held a sports investment project on April 12. Briefing session. At present, the collection of Pathfinder's second phase sports fund is currently progressing smoothly.

In this regard, Pathfinder said that combining the internal and external operating environment, the company will continue to be user-centered, data-driven, and ecologically coordinated, accelerating the pace of Internet transition, and actively adopting various methods such as investment and mergers, internal incubation, etc. We will build a community ecosystem that combines the development of outdoor products, travel services, and large-scale sports groups, and strive to build the company into an enterprise platform with great integration and development capabilities in China's outdoor activities and sports industry.

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